曹修源

專長領域

行銷科學 數據分析 人工智慧

研究方向

數位行銷 創新轉型策略 行銷分析 文字分析

簡要學經歷

• 國立中興大學行銷系副教授(2013-Now)
  
• 澳洲雪梨大學商學院訪問學者,Visiting Scholar(2017)
  
• 澳洲國立柯廷大學(Curtin University), Ph.D in Martketing(2003)
  
• 美國南加州大學(Univ. of Southern California), Master in Computer Science(1995)
  
• IT specialist at IBM Taiwan (1996-1999)

發表期刊

• Industrial Marketing Management
  
• Journal of Service Management
  
• Marketing Letters (lead article)
  
• European Journal of Marketing
  
• Business Horizons
  
• International Journal of Market Research
  
• Online Information Review
  
• Journal of the Consumer Behaviour (lead article)
  
• Journal of Marketing Analytics(lead article)
  
• Journal of The Operations Research Society
  
• Journal of Brand Management
  
• Asia Pacific Journal of Marketing and Logistics
  
• International Journal of Information and Management Sciences
  
• Journal of Information Technology Research
  
• Journal of Information Science and Technology